Add in social media, a culture of decision-shaming and institutional decision-making shaped by fear, and you begin to see how firefighting is being silently reshaped—not by what is happening, but by what is seen happening.
Tag Archives: Social Media
Just. Shut. Up.
Go get your dopamine hit from something pleasant.
‘Woe Is Us’ and We Prefer It That Way
The perpetuation of a fatalistic end to service as a firefighter grows out of the continual publicity of ways we meet our demise.
How Did We Become Scared of the Roof? The Visual
Images are superior over words when it comes to recalling and recognizing information, and word and image association influences readers’ thinking.
Data Not Drama 