Emotional anchoring happens when a powerful image becomes tied to a strong feeling, leaving a lasting imprint on memory and shaping how we see future events. A rescue photo may anchor admiration, while a tragic image may embed fear, regardless of actual risk.
Author Archives: Data Not Drama
North Carolina Firefighter Suffers Fatal Medical Emergency
The firefighter experienced a medical emergency while on duty.
Pa. Fire Chief Dies After Teaching At Wildfire Academy
The chief died after working as an instructor at the state wildfire academy.
USFA On-Duty Death: Maryland
The lieutenant suffered a medical emergency while fighting a rowhome fire.